In this article you'll learn:
Why you need to authorize LinkedIn in YouScan
You need authorization in order to collect LinkedIn data. After the authorization is completed, you can add a page of any company as a channel to your topic to collect
for owned pages:
posts comments and ads from your company page
posts where your company was tagged
engagement for these mentions (number of reactions, comments, shares, and views)
for non-owned pages:
posts
☝️ To allow YouScan to collect data from your company page, you need a corresponding access level. We use permissions to read data only and don’t post anything on your behalf.
How to authorize a LinkedIn page in YouScan
1. Go to Account Settings in YouScan.
2. Select "Social accounts" in the right-hand menu.
3. Select "Authorize your LinkedIn"
4. You will be transferred to the LinkedIn page. Use your email/phone and password to log in.
☝️You need to have the right level of access and page role that allows you to manage your company's LinkedIn page.
5. You will see a notification listing the permissions you will provide YouScan with. Press "Allow" to continue.
6. If the authorization is successful, LinkedIn will redirect you back to YouScan, and you will see the new authorization in the "Social accounts" section.
Authorization expiry date and how to renew expired authorization
⚠️ Authorization stays active for 365 days. In order not to lose any important data, don't forget to renew your authorization from time to time.
You will receive a notification that your authorization will soon be over before it's expired. To avoid any disruptions in LinkedIn data collection, delete it and enable authorization again.
How to add a LinkedIn page as a channel
To monitor LinkedIn, you need to add a company page to your topic as a channel:
Authorize your LinkedIn page using the following guide
Go to the topic in which you want to collect LinkedIn data;
Go to "Settings," open the "Channels" section;
Paste the link to a company page and press the "Search" button;
Add a company page or tags of your company depending on your tasks.
How to add a LinkedIn Ad Account as a channel
You can add a LinkedIn channel type: Ad Account. This channel collects all ads from the specified ad account, including engagement and comments. Here’s how to set it up:
Requirements:
Your LinkedIn authorization must have access to the Ad Account and you must be an admin of the related organization (page).
Authorization must be (re)authorized after Jan 15, 2025, as a new permission is requested.
Old channels are not affected; no action is needed if you don’t plan to add an Ad Account.
Example of links to pages of Ad Account as a channel:
Via page link:
Example: https://www.linkedin.com/company/youscan/ — This will show the page, page-tagged content, and all related Ad Accounts your authorization has access to.
Via campaign manager link:
Example: https://www.linkedin.com/campaignmanager/accounts/123456789 — This will show only the specified Ad Account (if your authorization has access).
Type of data YouScan collects from LinkedIn
Once authorization and channel setup are complete, YouScan collects the following:
For owned pages:
posts, comments, and ads from your company page:
posts where your organization was tagged:
engagement for owned pages: the number of reactions, comments, shares, and views.
We update these numbers only for posts from your page. We sum up all the reactions and show them as the total number of likes (we don't support separate Linkedin-specific reactions)
mentions from LinkedIn users will be anonymized according to LinkedIn policy (no name, profile photo, and other personal info is shown) except for mentions posted by the authorized organization
For non-owned pages:
posts from the other company's page
For Ad Accounts:
All ads from the specified Ad Account
Engagement and comments related to these ads
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